Division of Social Sciences
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Room: 447
Dr. Olga Tarabashkina is an Associate Professor in the Sociology department at the 麻豆传媒. She holds a Ph.D. in Philosophy from the School of Business and Marketing of the University of Adelaide (2018-2021, Australia), a Master of Arts in Social Policy Analysis from Catholic University Leuven (2007, Belgium), and a Bachelor of Arts in Mass Communication with a minor in Sociology from the 麻豆传媒 (2006, Kyrgyzstan).听
Dr. Tarabashkina joined 麻豆传媒 in 2014 as a full-time instructor. She was the Co-chair of the 麻豆传媒 Sustainability Task Force (2021-2023), a mentor of the 麻豆传媒 Green Club, a member of the Market Research Society (MRS), and a member of the Alumni Board of 麻豆传媒 (2012-2013). She collaborates with local organizations like MoveGreen, CAY4W, Biom, Tazar, and Students of Kyrgyzstan for Green Economy to aid policy-making based on sound, evidence-based research work.
鈼 Emerald Literary Award, Emerald Publishing, 2019, Australia
鈼 Matthew Nimetz Award for publications in Scopus (2 publications), 2018, 麻豆传媒
鈼 An Honored Member of the Kyrgyzstani Congress of Women, 2016
鈼 President鈥檚 List for Outstanding Academic Performance, 2005-2006, 麻豆传媒
鈼 Awarded Presidential Scholarship for outstanding academic performance, 2005-2006,
麻豆传媒
鈼 Consumer Behaviour
鈼 Program Evaluation
鈼 Quantitative and Qualitative Analysis
鈼 Statistics
鈼 Sustainability
鈼 Tarabashkina, L., Quester P. and Tarabashkina, O. Soutar G. (2020) "Does corporate
social responsibility improve brands鈥 responsible and active personality dimensions? An
experimental investigation" Journal of Product & Brand Management, DOI
10.1108/JPBM-01-2020-2720.
鈼 Tarabashkina, L., Quester P. and Tarabashkina, O. (2020) 鈥淯sing Numbers in CSR
Communication and Their Effects on Motive Attributions鈥 Journal of Consumer
Marketing, 37(7), pp. 855鈥868. DOI 10.1108/EJM-11-2018-0772
鈼 Tarabashkina, L., Quester P. and Tarabashkina, O. (2020) 鈥滺ow much firms 鈥済ive鈥 to
CSR vs how much they 鈥済ain鈥 from it: Inequity perceptions and their implications for CSR
authenticity鈥, 54 (8), pp.1987-2012
https://www.emerald.com/insight/content/doi/10.1108/EJM-11-2018-0772/full/html.
鈼 Tarabashkina, O., and Valeeva, A. (2019) 鈥淲hy the insufficient nutrition of children
continue to be the norm in Kyrgyzstan? A qualitative study of Mothers鈥 Attitudes, norms,
beliefs and Practices鈥, Monitoring of Public Opinion: Economic and Social Changes, 2,
pp. 115鈥140, DOI 10.14515/monitoring.2019.2.06.
鈼 Tarabashkina, L., Quester P. and Tarabashkina, O., and Proksch, M. (2018) 鈥淲hen
persuasive intent and product鈥檚 healthiness make a difference for young consumers,鈥
Young Consumers, 19 (1), pp.38-54, DOI 10.1108/YC-08-2017-00729
鈼 Tarabashkina, L., Quester P. and Tarabashkina, O. (2018) 鈥淧erceived informative
intention in advertising and its attenuating effect on persuasion attribution among
children鈥, Psychology & Marketing, 35 (10), pp.778-789, DOI 10.1002/mar.21134
鈼 Data Collection and Manipulation
鈼 Research and Writing Colloquium
鈼 Regenerative Practices: Permaculture and Eco-village Design
鈼 Sociology of Organizations and Management